As the star turns a year old today, we thought it’d be fitting to present you with a birthday-exclusive beauty offering…meet the all-new Hydra Crème Lipstick, enriched with hyaluronic acid for ultra-moisturised, supple lips.
While Katrina Kaif’s brainchild, Kay Beauty, already boasts a matte bullet lipstick, dropping a creamier counterpart seemed inevitable – considering matte formulas tend to dehydrate the skin on the lips, causing cracks and scales. Kay claims this to be their “most hydrating lip colour ever,” and you must buy it to believe it.
Being a beauty editor, I had the good fortune to get my hands on Kat’s birthday gift to us days before the launch, and can attest that it is, indeed, the most hydrating lip colour, ever. Available in 16 breathtaking shades, the uber-hydrating bullet lipstick delivers intense moisture, courtesy of hyaluronic acid, Moroccan oil, and lychee extract.
Promising a high pigment payoff, the luxuriously creamy texture glides on like butter, hugging the lips for all-day comfortable wear. The best part? There’s a showstopper shade for every occasion; swipe on hero-hue Panache for a casual brunch and Rouge for a night on the town. The Kay logo-engraved bullet is encased in a luxe rose-gold holder, priced at INR 999 a piece.
Decoding The Kare Ingredients
A trinity of hyaluronic acid, Moroccan oil, and lychee extract sets the Kay Beauty Hydra Crème Lipstick apart from its competitors. While holy grail hyaluronic acid ensures lasting moisturisation, lychee extract shields the lips and enhances natural radiance. In addition, Moroccan and argan oils deeply condition your pucker for a soft and smooth, plump look.
Parting Thoughts
The marque brand does it again with this top-notch offering; shades Sage, Dreamer, and Panache are my personal favourites, suiting most Indian skin tones. Besides, the texture is so velvety, leaving a silky-smooth film on the lips, that you barely feel it’s on! To give the illusion of a fuller pout, line your lips with the Kay Beauty Lip Liner before applying the Hydra Crème Lipstick. Those plagued by parched lips look no further, for this homegrown makeup marvel will keep cracks and scales at bay.
