As a beauty editor, swatching products on the reg is my bread and butter. But every so often a launch stands out, appealing to the makeup lover within me and not just the critique. One such name that comes to mind is ColourPop, brought to India by Nykaa, much to my delight! I have been following the brand’s journey since its inception in Lalaland – enthralled by its quirky packaging, stunning colour palettes, and hot take on social media trends. As we speak, the cruelty-free and affordable brand’s bestsellers are live on nykaa.com. If you are on the fence about whether to shop or swerve, scroll further for my review based on the goodies I copped ahead of the launch!
1. ColourPop Pretty Fresh Foundation
Price: INR 1499
What We Love: 17 shades for diverse skin tones
Wish to achieve base perfection? The Fresh Foundation by ColourPop is a must for your vanity. This luxe formula boasts a blend of hyaluronic acid and coconut water, ensuring deep hydration to the skin. Just take a pea-sized amount of the brew and blend meticulously for a natural finish.
Why Will I Restock: I grapple with textured skin and was amazed at how well this formula covers bumps or active eruptions. Unlike other formulations, this silky smooth brew doesn’t settle into lines or looks blotchy upon application. Even on prolonged wear, my skin never feels parched or flaky.
2. ColourPop Blush Stix
Price: INR 999
What We Love: Stick format for a flush on-the-go
Who doesn’t love a blush moment? Whether it’s an intense pigment action on the cheekbones or a shy brushing mimicking the sun’s kiss – it takes your glam avatar to the next level. Well, the good news is that the Blush Stix by ColourPop is at your beck and call to create the look your heart desires. Available in a stick format, the formula glides beautifully on a full face of foundation for that flush.
Why Will I Restock: I am a sucker for teensy things that glide into my carry-on or back pocket (for that matter) and this nifty tube is a dream come true.
3. ColourPop Lippie Stix
Price: INR 799
What We Love: A nourishing blend of mango seed butter, avocado oil, shea butter, and vitamin E for a happy, healthy pout
Lippie Stix is inarguably ColourPop’s most iconic offering. The slender stick glides on the pucker, intuitively filling in the creases for a gorgeous pop of colour. And the creamy finish? *chef’s kisses*. Grab this long-lasting and smudge-free formula to create headline-grabbing lip moments.
Why Will I Restock: This lipstick transitions exceptionally from day to night. I love how the infallible formula spares me the stress of reapplication – all I need is a single swipe for that pout perfection.
4. ColourPop 9Pan Pressed Powder Palette
Price: INR 1599
What We Love: Beginner-friendly
Add depth and definition to your eyes with the 9Pan Pressed Powder Palette by ColourPop. Available in nine variants, every palette boasts a medley of mattes and metallics to help you achieve a range of avatars, from soft and effervescent to bold and beautiful. Its creamy formulation adheres to the skin and doesn’t crease or crack on prolonged wear.
Why Will I Restock: My only gripe with pressed shimmers or metallic powders is the insane fallout – but not with the Pressed Powder Palette by ColourPop (aka my new favourite). The formula is light, blendable, and ensures zero fallout. It stays put on my lids for hours at a stretch – the application fresh and perky as ever.
5. ColourPop BFF Liquid Liner
Price: INR 899
What We Love; Felt tip for easy manoeuvre
True to its name, the BFF Liquid Liner will build you up, no matter what style you wish to flaunt. With a modest wing or a jaw-dropping cat eye, this offering’s felt tip contours for an intense pigment without any stress or tug.
Why Will I Restock: The pen format of this eyeliner equips me with a good grip to create a range of eye-catching looks.
